Contribution Economy
The More You Spend
The Wealthier You Become
Supplementary Business Opportunity Guide
Creating a New Consumer Experience
In the early 1900s, oranges were just an ordinary fruit in the market. The problem of oversupply caused great distress to farmers, and consumers perceived their value solely as “fruit.” At that time, Albert Lasker was determined to find a new positioning for oranges.
Lask not only successfully solved the problem of orange oversupply but also created an entirely new market scenario: a fruit consumption experience that combines health and convenience. This is not only a redefinition of the use of oranges but also a revolution in consumption patterns, providing consumers with more added value.
This story of oranges offers us an important insight:
In a competitive and saturated market, mastering supplementary positioning is the key to breaking through the status quo.
Just as Sunkist redefined the value of oranges, the “009 Contribution Economy” also injects more added value into every purchase through an innovative business model, creating a brand-new consumption experience.
Use supplementary concepts to analyze '009 Contribution Economy'
Just like how oranges, under Albert Lasker’s strategy, are no longer just fruits,
009 Contribution Economy also redefines the value of daily consumption, transforming what was once a one-time purchase into a tool for creating long-term benefits.
By filling the gaps in traditional consumption models, 009 allows consumers to fulfill their basic needs while gaining more rewards and long-term benefits.
Discover business opportunity gaps
Redefine the value of consumption
In traditional consumption models, each transaction often ends with the satisfaction of a need, lacking subsequent value extension. The “009 Contribution Economy” identifies this gap and has designed an innovative supplementary strategy that transforms every consumption behavior into an innovative economic model of “contribution value.”
◎ Redefining consumption behavior
Consumption is no longer just an expense, but an accumulation of “contribution value,” leading to daily mysterious dividends and making consumption more meaningful.
◎ Transition from consumption to investment
Similar to how oranges have become a symbol of health, 009 links every consumer expenditure to platform earnings, bringing sustainable income returns.
Create supplementary value
Break the limitations of traditional consumption
Traditional consumption models often focus solely on meeting personal needs, lacking long-term impact. The supplementary value of 009 lies in its ability to not only fulfill consumers’ short-term needs for goods or services but also integrate these behaviors with “economic sharing,” creating additional value.
◎ Sustainable income from consumption
Allow consumers to accumulate contribution value through their consumption behaviors, easily achieving sustainable income and transforming consumption into an investment for long-term value.
◎ Promotion that benefits both others and self
Encourage users to share the platform, not only meeting personal economic needs but also promoting interaction and revenue growth within the entire ecosystem, co-creating shared value.
Build an altruistic economy
Create a bridge that benefits both others and oneself
Just as Lasker’s strategy made oranges a promoter of healthy living, the “009 Contribution Economy” also combines consumption with helping others, creating an altruistic economic scenario. This model makes consumption behavior no longer simple but a tool for helping others and creating social value.
◎ Profit-sharing mechanism
Each user’s contribution value serves as the basis for distributing platform profit dividends, ensuring that every consumption brings collective positive feedback.
◎ Experience of benefiting both others and self
Through the growth of contribution value, consumers not only benefit themselves but also help more people share in this profit and joy.
Summary
The more you consume
The richer you become
The core concept of the “009 Contribution Economy” is similar to the story of oranges. It identifies the gaps in traditional consumption models and, through supplementary value creation, allows consumption behavior to break through traditional limitations, becoming an innovative action with long-term returns and social significance.
In the “009 Contribution Economy” model, every consumer purchase is not just about satisfying a need, but also an investment and contribution.
Consumers become an integral part of the economic ecosystem, driving a win-win situation for both individuals and society. Just as the orange story inspired, the supplementary aspect makes ordinary actions extraordinary, injecting new vitality into consumption.
Why
009 is the perfect combination of the Nine Purple Li Fire movement and the Contribution Economy, symbolizing the rise of the new era’s economic sharing model. The number “0” represents the starting point and cycles, while “9” symbolizes completeness and spiritual pursuit. The double “0” and “9” emphasize the multiplying effect of individual actions and community value feedback. 009 captures the core spirit of the Nine Purple Li Fire movement, transforming one-way consumption into an “altruistic and self-benefiting” economic model.
In the Nine Purple Li Fire movement, humanity shifts from material pursuit to spiritual civilization, with rapid development in fields such as technology, culture, and virtual economy. 009, as a bridge, turns every purchase into contribution value, encouraging participants to gain continuous returns and achieve a win-win for both individuals and society.
The core of 009 lies in creating a value cycle, turning consumption into investment, and helping humanity step into the new era of co-creation and economic sharing.
Let abundance light up the world
Music creation concept
The music creation concept of “009 Let Abundance Light Up the World” revolves around the vision of “consumption transforming into assets,” mutual benefit, and eliminating poverty.
The lyrics emphasize that every consumption is no longer an expense, but a way to create wealth, promoting collective action that leads to shared prosperity for both individuals and communities.
Dreams and hope are the core themes, symbolizing that everyone can achieve their ideals with the support of the platform, completely eliminating poverty and embracing a bright future. The concept of mutual benefit highlights the support and cooperation among social members, allowing everyone to shine.
The song also conveys the value of “helping others benefits oneself,” encouraging altruism and co-creating a world of abundance. The ultimate goal is to let love and hope eliminate poverty, bringing light and opportunities to all, outlining a future filled with shared prosperity.
Contribution Economy
Altruism + Sharing
Platform Shareholder
Sustainable Income
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